Posts tagged Superbowl
Throw Out The Playbook

When we see the same basic formula over and over, it all becomes easy to forget. But there are a few stand out Super Bowl commercials that viewers may remember. Plus haikus.

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Sound Advertising

With millions and millions of dollars spent on Super Bowl commercials and weeks of build up and teasers, it’s no wonder folks are analyzing these ads in an academic fashion. But no matter the tone of a spot, shouldn’t all music used be an integral part of the storytelling?

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